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Indigo River (Project: Branding & Positioning within the market)

posted Aug 3, 2009, 7:52 PM by Unknown user   [ updated Jun 1, 2010, 6:34 PM ]

As an online retail shoe store selling small women's shoes, both the logo and colour were extremely important to portray the feel of our unique products, for our niche market. 

As a small business, we also had a small budget and didn't have the funds to spend too much on our very important logo design.


Working with XClint has been a great experience. Clint kept us up to date throughout the design process and offered many thoughts and suggestions, whilst taking on board all our ideas. 

All feedback was incorporated straight away and we loved all the options Clint came up with - so much so, it was an extremely difficult choice to make for our final logo!


Indigo River has continued the relationship with XClint since our initial logo design, by contracting XClint for advertisement designs for both newspapers and magazines. 

The ideas put forward and the standard of work has been superb and XClint has always worked within our short deadlines - with fantastic results!


I am thoroughly pleased with the effect and the brilliant designed Indigo River logo, as well as the advertisements and would highly recommend XClint.


Nicky Harding-Ifield

Director

Indigo River

2009

www.indigoriver.co.nz